Getting New Medical Treatments to Patients Can be Harder Than Landing on Mars

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Newswise imageIt takes about 10 years and $ 100 million to get a new medical device to market – $ 1 billion for a new drug. Most new solutions fail. The biggest foils are not the science or pre-clinical trials but the lack of finances, market miscalculation, bad business models, and regulatory snags. They can all be overcome.
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